Be well supported in the digital transformation of your company

Be well supported in the digital transformation of your company

The new decade has only just begun, but it is already clear that in order to grow and compete in the market, companies will need to be more resilient, responsive and provide the best customer experience. Digital transformation is therefore becoming a necessity for them. However, the digitization process can be complex and overwhelming, and many struggle to keep up with the latest developments. In this article, we will talk in more detail about digital transformation and its challenges for companies.

What is digital business transformation?

The digital transformation is defined as the process of introducing digital tools and technologies into the work processes of private and public companies. This is both a cultural and a technological shift, as it forces companies to initiate a change in the way they create value, generate revenue and improve customer satisfaction.

Digital transformation is important because it allows organizations to adapt to ever-changing industries and continuously improve their operations. For businesses, this means constantly looking for ways to improve the user experience. This could be done by offering on-demand training, migrating data to cloud services, leveraging artificial intelligence, etc.

The benefits of digital transformation

Increased productivity

Using technology is one of the most effective ways to increase the productivity of any business. Indeed, digitalization allows automation of manual tasks, streamlining of processes as well as remote work and collaboration. Additionally, digital tools and technologies can provide real-time data and analytics, enabling more informed decisions and better use of resources.

As an expert company in digital transformation, Absys Cyborg advises and supports SMEs (Small and Medium Enterprises) and ETIs (Intermediate Size Enterprises) in the integration and implementation of the management solutions they need to improve their productivity.

Improved customer experience

Prospects have access to many services and products these days through apps, websites, and other technologies. They have therefore become more selective in their decisions. To stand out, businesses need access to more data and faster analytical processes to attract and retain customers.

For example, digital transformation can improve a company’s marketing activities. By learning complex data-driven techniques and advanced analytics, marketers can gain a better understanding of consumer behavior. This way, they can reform their marketing campaigns and improve customer experience and retention.

Resource saving

Introducing new software, hardware and processes can seem expensive at first. Nevertheless, it is a profitable investment. Indeed, investing in digital programs and tools saves money in many aspects, such as:

  • Time : Business Intelligence tools help you consolidate the huge amount of data that your business stores every day, not lose it, manage it and translate it into real strategies that can give you a competitive advantage in a very short time ;
  • The resources : employees can automate repetitive activities with machines, saving time and energy;

Increase in profits

Statistics show that companies that have embraced digital transformation have experienced a dramatic increase in profits. According to Deloitte, companies with greater digital maturity are irrevocably associated with better economic performance.

Increasing profits is clearly the primary goal of any business. If you too want to achieve this goal, you must move towards digital transformation. By calling on Absys Cyborg, you will benefit from specialized support, allowing you to obtain concrete and tangible results. In addition, you will have access to the best moment management software (Sage, Microsoft, Kyriba, etc.) and will have better protection for your data. Approaching the digital transformation of companies with Absys Cyborg means benefiting from 35 years of expertise in management information technology.



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